How a successful Ogilvy & Mather campaign in the early 2000s made climate change not about an oil giant, but all about you.

Photo by Khadeeja Yasser on Unsplash

What’s your carbon footprint?

While researching how I could make better decisions for the planet, I found online calculators to measure your carbon footprint.

You punch in your personal details, and it shows how your travel choices, food choices, and lifestyle contribute to carbon emissions, which leads to climate change.

Can you love the planet and still love clothes?

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In April 2013, reality hit the fast fashion world and hard.

The Rana Plaza factory collapsed in Dhaka, Bangladesh, killing 1,138 garment workers and injuring some 2,500 more.

Before then, did we think about the women who made our clothes working in sweatshop conditions? (And they were mostly women.)


Last call for passengers who care about climate change?

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Taking a flight is like crashing a diesel monster truck through my green intentions, while spewing a slew of carbon behind me.

That’s how bad flying is for carbon emissions.

When there is no way around it, can flying be more climate-friendly?

Recent studies show flying is a very high…

It’s also the most gruesome Zen story I know — as told by Zen master, Thich Nhat Hanh

Photo by Alesia Kozik from Pexels

Recently, I have felt a renewed sense of urgency about the state of the planet. I am not an activist. You could say I am a global citizen frustrated at the slow response to the climate crisis. I spend hours researching on my own time.

Here’s the thing: the more…

J.R. Flaherty🌱

On a journey to be more green in work and life. Writing my lessons so you can avoid my mistakes. Marketing, mindfulness & Medium @Flahertywrites

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